Keep a Good Reputation— How Your Company Can Positively Handle Negative PR

Any organization at one point may be faced with some public relations concerns. The way you respond to such a situation may give your company a much-needed image boost or, on the other hand, could substantially damage your brand. A damaged reputation threatens to alienate your customers, business partners and stakeholders, so preparing to handle […]

Tips to Help Your E-commerce Business Avoid Shipping Issues During Busy Months

The busier times of year are often the most profitable time of year for eCommerce stores. They’re a time when sales not only increase, but when the opportunity to acquire new clients arises as well. However, for small e-commerce businesses, this might be entirely new territory. So to help you navigate shipping practices, the following […]

Why Your Business Should Look Into Becoming a Registered Trademark

As a small business owner, a trademark might not be one of the first things on your mind. However, trademarking or your branding is a crucial part of your day-to-day business practices. Even if you can’t tell off the bat, consumers and clients all take trademarks into their purchasing decisions. The following list includes a […]

Ways to Ensure You’re Hiring the Right Employee for Your Business

One of the most common issues business leaders face is not in the selling of their product but in finding the right people for their company. Understandably, business owners often face a daunting challenge of sifting through hundreds of resumes in order to find a handful of people to interview, and even then, finding the […]

Ways Your Small Business Can Be Like the Big Leagues of Business

Fake it ‘til you make it. This seems to be a common trope within the business industry. However, in business, you can only fake it for so long until people catch up. Customers understand who they are dealing with, but you don’t have to settle when it comes to small business strategies to win them […]

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